Content Marketing Engagement


content marketing engagement best ontario seo inc

While impressions represent how many people laid eyes on your content online. Customer engagement represents how interesting your customers find your content. For example, how many downloaded a PDF version of your content, how many email opt-ins? How many clicks did you received? How many viewed a video? How many people were expose to and liked your content on social media – Facebook, Twitter, Google+, LinkedIn etc? How many phone calls, leads, proposals, ROI etc? All of these factors tell you if your target audience were engaged or not.

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